{"id":157,"date":"2023-09-19T15:33:32","date_gmt":"2023-09-19T13:33:32","guid":{"rendered":"http:\/\/new.laurapeterman.fr\/about\/"},"modified":"2026-04-27T11:08:57","modified_gmt":"2026-04-27T09:08:57","slug":"graphiste-et-webdesigner","status":"publish","type":"page","link":"https:\/\/laurapeterman.fr\/en\/graphiste-et-webdesigner\/","title":{"rendered":"About"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;custom&#8221; background_image_width=&#8221;50%&#8221; background_position=&#8221;center_right&#8221; min_height_tablet=&#8221;100vh&#8221; min_height_phone=&#8221;auto&#8221; min_height_last_edited=&#8221;on|phone&#8221; height_tablet=&#8221;100vh&#8221; height_phone=&#8221;auto&#8221; height_last_edited=&#8221;on|phone&#8221; max_height_tablet=&#8221;100vh&#8221; max_height_phone=&#8221;none&#8221; max_height_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_margin=&#8221;||50px||false|false&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;75%&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;|15%|||false|false&#8221; custom_margin_tablet=&#8221;|15%|||false|false&#8221; custom_margin_phone=&#8221;0px|13%|||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin:auto;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/laurapeterman.fr\/wp-content\/uploads\/2024\/10\/LauraPeterman-2024-PORTRAIT-scaled-1.jpg&#8221; title_text=&#8221;LauraPeterman-2024-PORTRAIT-scaled-1&#8243; disabled_on=&#8221;off|on|on&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;30px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;&#8211;et_global_heading_font|700|||||||&#8221; header_font_size=&#8221;70px&#8221; custom_margin=&#8221;150px||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_margin_phone=&#8221;40px||0px||false|false&#8221; sticky_enabled=&#8221;0&#8243; custom_margin_tablet=&#8221;150px||0px||false|false&#8221;]<\/p>\n<h1>.hello<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;&#8211;et_global_body_font|600|||||||&#8221; header_2_font_size=&#8221;24px&#8221; custom_margin=&#8221;||12px||false|false&#8221; header_2_font_size_tablet=&#8221;24px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>My name is Laura.<br \/>I\u2019m an art director, educator, and kinesiologist.<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p data-start=\"145\" data-end=\"292\">Originally, I trained as a fashion designer.<br data-start=\"189\" data-end=\"192\" \/>Through chance and encounters, I became a graphic designer, then a web designer \u2014 and found my path.<\/p>\n<p data-start=\"294\" data-end=\"470\">For the past 12 years, I\u2019ve helped over a hundred businesses reveal their potential and elevate their brands through bespoke, timeless, high-end visual identities and websites.<\/p>\n<p data-start=\"472\" data-end=\"555\">I\u2019ve also taught hundreds of students how to create brands and digital experiences.<\/p>\n<p data-start=\"562\" data-end=\"594\">Over time, my approach expanded.<\/p>\n<p data-start=\"596\" data-end=\"761\">I experienced intense stress and fast-paced environments, which eventually led to burnout.<br data-start=\"686\" data-end=\"689\" \/>Not to step away from everything \u2014 but to learn how to move differently.<\/p>\n<p data-start=\"768\" data-end=\"847\">Kundalini Yoga, and later Kinesiology, became part of my life and changed the way I work.<\/p>\n<p data-start=\"849\" data-end=\"895\">Because not everything happens on the outside.<\/p>\n<p data-start=\"897\" data-end=\"973\">Building, creating, growing a business also requires something solid within.<\/p>\n<p data-start=\"975\" data-end=\"1032\">Clarity.<br data-start=\"983\" data-end=\"986\" \/>Stability.<br data-start=\"996\" data-end=\"999\" \/>The ability to sustain over time.<\/p>\n<p data-start=\"1039\" data-end=\"1076\">Today, I approach my work as a whole.<\/p>\n<p data-start=\"1078\" data-end=\"1184\" data-is-last-node=\"\" data-is-only-node=\"\">Creating aligned identities on the outside.<br data-start=\"1121\" data-end=\"1124\" \/>And supporting what allows them to be carried on the inside.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjEyOCJ9fQ==@&#8221; button_text=&#8221;work with me&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.26.0&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;ed9986c5-36a6-4eb6-b2b1-6bf323b2108d&#8221; custom_padding=&#8221;10px|8px|10px|0px|true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin:auto;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/laurapeterman.fr\/wp-content\/uploads\/2024\/10\/LauraPeterman-2024-PORTRAIT-scaled-1.jpg&#8221; title_text=&#8221;LauraPeterman-2024-PORTRAIT-scaled-1&#8243; align=&#8221;center&#8221; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; max_height=&#8221;80vh&#8221; sticky_position=&#8221;top&#8221; sticky_offset_top=&#8221;80px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_limit_bottom=&#8221;section&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;||50px||false|false&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;parcours&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||true|false&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_padding=&#8221;25vh||25vh||false|false&#8221; sticky_enabled=&#8221;0&#8243; background_color=&#8221;#F5F4F2&#8243;][et_pb_row make_equal=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;75%&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;|15%|||false|false&#8221; custom_padding=&#8221;26px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin:auto;&#8221; global_colors_info=&#8221;{}&#8221;][dsm_text_notation before_text=&#8221;\u201c Style is a way to say &#8221; notation_text=&#8221;who you are&#8221; after_text=&#8221; without having to speak. \u201d&#8221; notation_color=&#8221;#000000&#8243; notation_width=&#8221;2&#8243; heading_html_tag=&#8221;h2&#8243; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;&#8211;et_global_body_font||||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/dsm_text_notation][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>.helloMy name is Laura.I\u2019m an art director, educator, and kinesiologist.Originally, I trained as a fashion designer.Through chance and encounters, I became a graphic designer, then a web designer \u2014 and found my path. For the past 12 years, I\u2019ve helped over a hundred businesses reveal their potential and elevate their brands through bespoke, timeless, high-end visual identities and websites. I\u2019ve also taught hundreds of students how to create brands and digital experiences. Over time, my approach expanded. I experienced intense stress and fast-paced environments, which eventually led to burnout.Not to step away from everything \u2014 but to learn how to move differently. Kundalini Yoga, and later Kinesiology, became part of my life and changed the way I work. Because not everything happens on the outside. Building, creating, growing a business also requires something solid within. Clarity.Stability.The ability to sustain over time. Today, I approach my work as a whole. Creating aligned identities on the outside.And supporting what allows them to be carried on the inside.<div class=\"et_pb_module dsm_text_notation dsm_text_notation_0  et_pb_text_align_center et_pb_bg_layout_light\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t<h2 class=\"dsm-text-notation-main et_pb_module_header\"><span class=\"dsm-text-notation-before\">\u201c Style is a way to say <\/span><span data-notation=\"[{&quot;type&quot;:&quot;underline&quot;,&quot;color&quot;:&quot;#000000&quot;,&quot;stroke-width&quot;:&quot;2&quot;,&quot;iterations&quot;:&quot;2&quot;,&quot;brackets&quot;:&quot;left|right&quot;,&quot;viewport&quot;:&quot;80%&quot;,&quot;delay&quot;:&quot;0ms&quot;,&quot;divi-animate&quot;:&quot;none&quot;,&quot;divi-animate-duration&quot;:&quot;1000ms&quot;,&quot;divi-animate-delay&quot;:&quot;0ms&quot;}]\" class=\"dsm-text-notation-middle\">who you are<\/span><span class=\"dsm-text-notation-after\"> without having to speak. \u201d<\/span><\/h2>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-157","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Laura Peterman | Graphiste &amp; webdesigner<\/title>\n<meta name=\"description\" content=\"Je suis graphiste et webdesigner. Depuis plus de 10 ans, j\u2019aide les entreprises \u00e0 \u00e9lever leur image de marque en cr\u00e9ant des identit\u00e9s visuelles uniques, intemporelles et haut de gamme.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Laura Peterman | Graphiste &amp; webdesigner\" \/>\n<meta property=\"og:description\" content=\"Je suis graphiste et webdesigner. Depuis plus de 10 ans, j\u2019aide les entreprises \u00e0 \u00e9lever leur image de marque en cr\u00e9ant des identit\u00e9s visuelles uniques, intemporelles et haut de gamme.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/\" \/>\n<meta property=\"og:site_name\" content=\"Laura Peterman\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-27T09:08:57+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/\",\"url\":\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/\",\"name\":\"Laura Peterman | Graphiste & webdesigner\",\"isPartOf\":{\"@id\":\"https:\/\/laurapeterman.fr\/#website\"},\"datePublished\":\"2023-09-19T13:33:32+00:00\",\"dateModified\":\"2026-04-27T09:08:57+00:00\",\"description\":\"Je suis graphiste et webdesigner. Depuis plus de 10 ans, j\u2019aide les entreprises \u00e0 \u00e9lever leur image de marque en cr\u00e9ant des identit\u00e9s visuelles uniques, intemporelles et haut de gamme.\",\"breadcrumb\":{\"@id\":\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/laurapeterman.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/laurapeterman.fr\/#website\",\"url\":\"https:\/\/laurapeterman.fr\/\",\"name\":\"Laura Peterman\",\"description\":\"Directrice artistique sp\u00e9cialis\u00e9e en identit\u00e9 de marque\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/laurapeterman.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Laura Peterman | Graphiste & webdesigner","description":"Je suis graphiste et webdesigner. Depuis plus de 10 ans, j\u2019aide les entreprises \u00e0 \u00e9lever leur image de marque en cr\u00e9ant des identit\u00e9s visuelles uniques, intemporelles et haut de gamme.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/","og_locale":"en_US","og_type":"article","og_title":"Laura Peterman | Graphiste & webdesigner","og_description":"Je suis graphiste et webdesigner. Depuis plus de 10 ans, j\u2019aide les entreprises \u00e0 \u00e9lever leur image de marque en cr\u00e9ant des identit\u00e9s visuelles uniques, intemporelles et haut de gamme.","og_url":"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/","og_site_name":"Laura Peterman","article_modified_time":"2026-04-27T09:08:57+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/","url":"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/","name":"Laura Peterman | Graphiste & webdesigner","isPartOf":{"@id":"https:\/\/laurapeterman.fr\/#website"},"datePublished":"2023-09-19T13:33:32+00:00","dateModified":"2026-04-27T09:08:57+00:00","description":"Je suis graphiste et webdesigner. Depuis plus de 10 ans, j\u2019aide les entreprises \u00e0 \u00e9lever leur image de marque en cr\u00e9ant des identit\u00e9s visuelles uniques, intemporelles et haut de gamme.","breadcrumb":{"@id":"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/laurapeterman.fr\/graphiste-et-webdesigner\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/laurapeterman.fr\/"},{"@type":"ListItem","position":2,"name":"About"}]},{"@type":"WebSite","@id":"https:\/\/laurapeterman.fr\/#website","url":"https:\/\/laurapeterman.fr\/","name":"Laura Peterman","description":"Directrice artistique sp\u00e9cialis\u00e9e en identit\u00e9 de marque","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/laurapeterman.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/pages\/157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/comments?post=157"}],"version-history":[{"count":22,"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/pages\/157\/revisions"}],"predecessor-version":[{"id":8991,"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/pages\/157\/revisions\/8991"}],"wp:attachment":[{"href":"https:\/\/laurapeterman.fr\/en\/wp-json\/wp\/v2\/media?parent=157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}